Andorra's Hotel Association Marks 65 Years Shaping Tourism Industry

The Unió Hotelera d’Andorra (UHA) marks its 65th anniversary in 2026, highlighting its central role in shaping the country’s tourism industry.

Established on 21 April 1961 amid economic expansion, the association emerged as tourism solidified as a key growth driver. Early sector leaders recognised the value of collaboration to professionalise hotel and restaurant operations, raise quality standards, and craft an appealing offer for visitors.

From the outset, the UHA pioneered services including staff recruitment, labour mediation, bulk purchasing for businesses, and joint promotion efforts, fostering unity in this vital economic area.

Over 65 years, it has navigated major shifts in Andorran tourism: ski expansion in the 1970s and 1980s, hotel modernisations in the 1990s, adoption of new technologies, destination internationalisation, and recent focuses on sustainability, digital tools, and talent acquisition.

A flagship initiative, the Andorra a Taula gastronomic days, celebrates its 20th edition this year. These events showcase local culinary excellence, seasonal produce, and restaurant professionals’ creativity.

The UHA has also proven essential during challenges, from global economic downturns to the Covid-19 pandemic, serving as a link with authorities and providing coordination and aid to the sector.

For this milestone, the association honours entrepreneurs, management teams, workers, and partners whose dedication has positioned Andorra as a year-round destination for winter and summer visitors.

Looking ahead, the UHA pledges ongoing work toward a competitive, sustainable, high-quality tourism model, staying true to its founding mission of voicing hotel and restaurant interests while advancing national economic and social progress.