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Inter Club d'Escaldes Signs Myandbank Shirt Sponsorship Ahead of UEFA Debut

The Andorran club partners with Myandbank for a one-year shirt sponsorship deal, providing crucial backing as it prepares for its groundbreaking entry into the UEFA Conference League group stage next month.

Key Points

  • One-year sponsorship features Myandbank logo on kits for all competitions and joint promotions.
  • Club prepares for historic UEFA Conference League group stage home opener vs. Universitatea Craiova on Oct 22.
  • CEO Damon Menday details massive internal expansions in security, ticketing, and media to meet UEFA standards.
  • Expected €4.1M UEFA revenues to offset higher costs; domestic league remains top priority.

Inter Club d'Escaldes has secured a one-year shirt sponsorship deal with Myandbank, featuring the bank's logo on the team's kit for all competitions this season and including joint promotional activities. The agreement, unveiled on Tuesday, was finalized before the club's European qualification, underscoring the bank's early commitment to its long-term project.

The partnership arrives as the Andorran outfit prepares for its historic debut in the UEFA Conference League group stage—the first for any team from the country. The first home match is set for Thursday, October 22, against Romanian side Universitatea Craiova at the Estadi de la FAF in Encamp.

Club CEO Damon Mark Menday highlighted the internal transformation required beyond the pitch. Qualifying for the group stage has forced the club to expand departments and meet unprecedented UEFA demands in security, protocol, ticketing, hospitality, and media management over nearly three months. "We've gone from a normal level to a stratospheric one," Menday said, describing the workload as a "welcome problem" after four years of building toward this milestone. He noted UEFA's supportive approach, adapting to smaller clubs like Inter while providing guidance.

Organizational challenges include coordinating with police for visiting fans—particularly potential radicals—and issuing nominal, paid tickets per UEFA security rules, unlike free entry in qualifiers. The club expects sharply higher costs in staffing, logistics, travel, and match operations, offset by €4.1 million in projected UEFA revenues. Media interest has surged, with 75 accreditation requests from outlets including BBC, L'Équipe, and beIN, plus a planned UEFA feature.

Menday emphasized the domestic Lliga Multisegur Assegurances as the priority, alongside European ambitions. Captain Àlex Sànchez echoed this, saying the squad remains focused on league matches for now. "We'll compete as much as we can, represent Inter and the country, and get the most out of it," he said, adding that success could boost Andorran football by attracting players and investors. Matches against Copenhagen, Red Star, and Getafe stand out.

Myandbank's Banca País director Maria Suárez voiced strong support, linking the deal to national pride in the club's campaign. Menday expressed gratitude for the backing and hopes for renewal. Coach Felip Ortiz attended the presentation. The European run has sparked interest from other firms, though UEFA rules limit commercial activations.

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