Andorra Business wrapped up strong participation at the Global Sports Innovation Summit, boosting the

Andorra Business concluded its participation in the GSIC Summit Valencia 2025 on December 17 with strong results, strengthening the Principality's standing as a hub for sports innovation and technology.

The event, held December 16-17 in Valencia and organized by the Global Sports Innovation Center powered by Microsoft, gathered leading global brands, organizations, startups, investment funds, and experts in sports tech, data analytics, artificial intelligence, fan engagement, and sports sustainability. Andorran representatives shared the stage with companies such as Microsoft, Valencia CF, Bayer Leverkusen, and Lenovo.

Led by Andorra Business and Andorra Recerca i Innovació (ARI), the delegation included local firms Forestal, Grandvalira, and Sports Dynamic Lab. The agency facilitated their involvement to boost international visibility, forge strategic connections, and open doors to collaborations and business opportunities.

Participants attended conferences and roundtables on emerging sports technologies, facility management, and digital projects, where they established contacts with companies and investors.

Judit Hidalgo, director of Andorra Business, called the summit a key strategic platform for Andorran companies. She noted that sharing the forum with top-tier players positions Andorra as a specialized contributor to the global sports and tech ecosystem. Her agency supported firms by integrating them into the congress agenda, networking areas, and professional meetings, showcasing the country's strengths in applied research for sports, mountain activities, active tourism, and athletic performance.